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Start With Why
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Why are some people more inventive, pioneering and successful than others?
And why are they able to repeat their success again and again?
Because it doesn't matter what you do, it matters WHYyou do it.
Those who have had the greatest influence in the world all think, act, and communicate in the same way - and it's the opposite to most. In Start with Why, Simon Sinek uncovers the fundamental secret of their success - understanding their WHY - to help you find your own.
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